Beyond the Blue Line is an awareness campaign that is now in its fourth year. Make no mistake we want Canadians to discuss where we place our priorities in terms of education vs. hockey and other activities. We want to spark a serious debate. Our goal is to highlight the fact that half of parents are saving money for their children in the form of a Registered Education Savings Plan (Canada Education Savings Program – Annual Statistical Review 2015). So whether it’s hockey, golf or dance, CST’s Beyond the Blue Line campaign is simply trying to bring awareness to this issue and get parents thinking.
CST is a proud supporter of Education Savings Week. #EduSavWeek
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